f^ jo^^ .-df^ .v^^ „p(^”_t»o« „-•= ^0^* _j^ ‘n ” »^””^,»-^i^°*-«*”’r’n^ U**^I*^’T”^^»’^CJ’^-n ,.–s-‘-.t„»-‘;-^’:x..n’iS-^^^S^.’S^.”,^n”‘^^^f^'””n^^^„,nMost Businessmen Havena Fairly Accurate Readingnof Their Competition.nHow About Their Opposition?nThe magazines and activist groupsnwhich moid and manipulate publicnopinion toward anticapitaUst goals arennow big business. Their impact innrecent years has grown more potent throughna network of multinational support groups. Thenlast election has given this activity a vibrant new impetus,nwith funds and memberships on the increase. There is now a much greater readiness to formncoalitions among groups whose goals previously had seemed remote from one another.nIt is clear that the conflict between the interests of the business community and thesenanticapitaUst forces is going to become more intense during the eighties.nPersuasion At Work is a newsletter specifically designed to keep the businessman apprisednof the important developments in this opinion-making contest. Each month we offernan analysis of a publication, an organization or a movement pushing public attitudes onenway or the other on an issue of importance to the business community.nThese commentaries are drawn from direct sources including attendance at thenmeetings of activist groups, study of their promotional literature and monitoring of theirnperiodicals.nIn this era when “corporate responsibility” has become a bludgeon used by activist groupsnto force corporations to meet their demands, a new level of understanding is needed by thenbusinessman to hold his own in a kind of contest for which he has had little preparation.nPersuasion At Work is a sentinel resource to help guard a poorly protected flank.nSubscribe to Persuasion At WorknI I Please send me a one-year sub­nscription to Persuasion At Workn(12 issues) for S8.00.nSEND CHECK OR MONEY ORDER TO:nPersuasion At WorknThe Rockford Instituten934 North Main StreetnRockford, IL 61103nNamenAddressnCitvnnnState Zipn